The Segment Integration can be used with Freshchat to enhance customer engagement and support capabilities by leveraging customer data and segmentation. Analyze customer interaction data collected by Segment to gain insights into user behavior, preferences, and pain points.

Step 1: Authenticate Segment 1. From your workspace's Sources catalog page, click Add Source. 2. Search for "Freshchat" in the Sources Catalog, select Freshchat, and click Add Source. 3. On the next screen, give the Source a nickname & configure any other settings. 4. Click Add Source to save your settings. 5. Copy the Write key from the Segment UI to use in Freshchat Step 2: Authenticate Freshchat 1. Log in to your Freshchat account, navigate to Admin → Marketplace Apps → Freshchat Source for Segment 2. Paste the key to connect Step 3: Select Freshchat events to send to Segment 1. Four events related to agent and conversation activity can be pushed to Segment. You will be able to choose the events that you want to send to Segment. 2. You can add/remove the events you want to send anytime after the app installation.