With the Google Analytics and Freshdesk integration, you can analyze data from every customer touch point in your helpdesk and gain actionable insights to improve the customer experience. Here’s how you can use Google Analytics for Freshdesk to provide data-driven customized support: 1. Understand your customers better with an in-depth analysis of your customer base 2. Learn what’s working and what’s not, which solution articles get the most traffic, and where your customers spend their time in your portal 3. Use the data collected to make smarter decisions - drive content in your knowledge base and fine-tune solution articles as per your customer needs. Tap into the power of data analytics to truly understand what your customers expect from your helpdesk.