Judge.me is a review app and platform designed for online businesses, primarily e-commerce websites. It allows merchants to collect, manage, and display product reviews and ratings from their customers. You can integrate the platform with popular e-commerce platforms like Shopify, WooCommerce, and BigCommerce. With the Freshmarketer and Judge.me integration, you can do the following: Event tracking: Automatically capture review data (star rating) as an event for each contact on their activity timeline in Freshmarketer. Personalized communication: Use the review data to trigger targeted emails or SMS messages, WhatsApp, and Chat tailored to each customer based on their rating and feedback. Improve customer satisfaction: Reach out to customers who leave negative reviews, address their concerns, and potentially convert their rating to a more favorable one. Reward loyalty: Thank customers who leave positive reviews with coupons or discount codes, encouraging repeat purchases and fostering long-term loyalty. Boost sales and engagement: Utilize customer review data to create personalized marketing campaigns, ultimately driving more sales and improving overall customer engagement. Gain insights: Analyze customer review trends and feedback to better understand your audience and improve your products, services, and overall shopping experience. Enhance reputation: Proactively manage and improve your online reputation by addressing negative reviews and highlighting positive ones, building trust with potential customers. View customer reviews: Access all the latest reviews made by the customer right next to your chat inbox. Get a detailed view of the product review of the customer along with the average product review Customer insights: Know the past purchase experience of the customer by viewing the average of all of their reviews.