The Pipeliner CRM - Freshdesk integration enables an agent to: 1. Connect Pipeliner CRM and Freshdesk together to help automate tedious tasks between two apps with Triggers, Searches, and Actions. 2. Sync Customers (Accounts) & Contacts to keep customer master data up-to-date in both systems. Updates made in one system will synchronize to the other. 3. Allows different teams (e.g. a helpdesk team and a sales team) who are using different systems work off an up-to-date data set.