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CHANNELS

Drive engagement across channels in real-time

Personalize experiences across channels and stay connected.

Email

Create personalized email campaigns to drive store traffic. Choose from pre-built templates and design your emails with the drag-and-drop editor to match your brand. Learn more about email

SMS

Send communications through SMS to share order updates, reminders, and other transactional messages.Learn more about SMS

WhatsApp

Create high-performing campaigns on WhatsApp. Send one-on-one messages or set up bots to engage and support your customers.Learn more about WhatsApp

Live chat

Set up a chat widget on your website to engage with new visitors and returning customers and engage in real-time.Learn more about live chat

Apple Message for Business

Interact with customers, respond to questions, and resolve issues within the Apple ecosystem using the Apple Business Chat.Learn more about Apple Message for Business

Google Business Messages

Manage queries raised on your business listing hosted on Google Maps and Google Search.

Line

Manage your Line conversations, including images and hyperlinks, right from Freshmarketer.Learn more about Line

Instagram DM

Respond to comments on your Instagram post, story replies & story mentions, and direct messages within the CRM.Learn more about Instagram DM

Facebook Messenger

Read, respond, and manage queries on Facebook Messenger. Deploy bots to improve deflection and reduce first-response time.Learn more about Facebook Messenger

Social media campaigns

Design and manage social media posts for Facebook and Instagram. Create engaging posts with images and videos to increase brand awareness.Learn more about social media campaigns
SEGMENTS

Reach the right people at the right time

Gain a deeper understanding of your customers with all their datapoints in one place.

Marketing segments

Group your customers into segments based on demography, geography, or behavior to engage in personalized ways with relevant campaigns.Learn more about marketing segments

Shopify-based segments

Connect to Shopify and get started with pre-built segments based on orders placed, added to cart, abandoned cart, and more, and set up personalized campaigns in minutes.Learn more about Shopify-based segments

Anonymous website visitors

Use segments to identify first-time website visitors and catch their attention with timely offers, customized discounts, and personalized promotions.Learn more about anonymous website visitors

WooCommerce-based segments

Connect to WooCommerce and get started with pre-built segments based on orders placed, added to cart, abandoned cart, and more, and set up personalized campaigns in minutes.Learn more about WooCommerce-based segments

Audience

Find and target your existing audiences among people across Facebook & Instagram. Tailor your ads to specific groups of people who have shown interest in your business, increasing the likelihood of conversion and ROI.Learn more about audience
TEMPLATES

Get started from day 1 with templates.

Reduce time spent setting up campaigns with ready-made templates

Email templates

Choose from 150+ email templates to create your campaigns. Customize emails using the drag-and-drop editor.

Bot templates

Get started with pre-built D2C bot templates. Modify the bot to meet your needs, preview the changes, and deploy it across channels easily.

Journey templates

Set up journeys in minutes with pre-built playbooks and run campaigns with follow-up actions for common use cases like order confirmation, cart abandonment, post-purchase feedback, and more.
AUTOMATION

Automate and save time

Deliver a seamless experience with automation features.

Email campaigns

Create email campaigns from scratch with images, videos, and other visuals and send them to the right audience using lists and segments.Learn more about email campaigns

WhatsApp campaigns

Engage with customers on WhatsApp using one-on-one messages and chatbots to share messages and offer support.Learn more about WhatsApp campaigns

SMS campaigns

Send updates through SMS to inform customers about new offers, order updates, reminders, and more.Learn more about SMS campaigns

Transactional emails

Configure business-critical non-marketing emails that are triggered by user actions such as activation and purchase completion using transactional emails.Learn more about transactional emails

Chatbots

Give instant, precise answers to commonly asked customer questions, improving resolution times and freeing up your team’s workload.Learn more about chatbots

Chat campaigns

Trigger chat messages based on the visitors’ website journey to nudge them to conversion.Learn more about chat campaigns
REPORTING

Keep track of marketing performance

Improve performance with actionable insights from campaigns.

E-commerce dashboard

Track store performance with the out-of-the-box dashboard. The data is synced in real-time so you can view key metrics like total sales this month, total orders this month, and more right from Freshmarketer.

Email & SMS performance dashboard

Analyze campaign performance with key metrics to understand open rates, click rates, and more.

Revenue attribution

Track which campaigns are leading to higher conversions with attribution reports. Get insights into best-performing email, SMS, WhatsApp, and journey campaigns.

Conversion rate optimization

Improve website conversions with real-time data from A/B Testing, Heatmaps, Session Replay, and more.Learn more about conversion rate optimization
INTEGRATIONS

Connect with your favorite tools and get work done faster

Freshmarketer is built to operate alongside other popular business tools seamlessly.

API access

Integrate your account with third-party applications and connect to multiple data sources.

Marketplace

Scale with the Freshworks platform. Extend your experience by installing trusted applications with a single click.Visit marketplace

Shopify

Connect your Shopify storefront to engage and support your customers across channels from one solution.Link to guide

Segment

Track and collect customer data from several customer touch points and send it to Freshmarketer to capture all important customer journey activities.

Zapier

Access the most popular apps on Zapier, create zaps, and equip yourself with more automation.

WooCommerce

Connect your WooCommerce storefront to engage and support your customers across channels from one solution.

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