Looking for a Growlytics alternative?

Freshmarketer bridges the gap between marketing and support teams by providing a holistic solution—Freshworks CRM for e-commerce. Every purchase the customer has made and their interactions with your marketing and support teams are available on one comprehensive screen. With this 360° view, you get:

• Increased transparency for marketing and support teams as every customer interaction on the online store is logged chronologically, giving the complete timeline of customer engagement

• Enhanced collaboration across all your teams with access to customer interactions and actions. This helps teams gain context to the customer and quickly gratify them.

• Improved measurement with real-time metrics and overview of where your customers are in their purchase journey. This enables you to personalize messaging, convert faster, and increase CLTV.

These insights ultimately help you make informed decisions and tailor compelling experiences to attract more – and right – shoppers to your online store and convert them into repeat customers. 

While Growlytics offers some marketing capabilities, Freshmarketer widens the palette with chat and support functionalities, enabling you to view all the required data on one screen.

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When you have powerful marketing that drives visitors to your online store, it’s equally important to track if your website makes them stay and drives purchases. That’s where Freshmarketer trumps Growlytics – its powerful Conversion Rate Optimization (CRO) suite. Unlike Growlytics, which does not offer an in-built CRO solution, it’s an easy add-on in Freshmarketer. 

Ensure your shoppers see the best version of your online store with CRO in Freshmarketer. CRO enables you to take calculated actions by 

• Identifying sections of your websites that get the best and least attention using heatmaps, thus allowing you to tweak the areas that receive fewer views 

• Understanding where most of your audience drops off from your website and making those sections more engaging using scroll maps

• Run A/B tests on your product pages to identify which version resonates with your target audience better

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New customers sometimes hesitate before they purchase, with a lot of questions about the product fit, shipping, return & refund policies, etc. Other times, they might just need a gentle nudge towards check-out. 

Freshmarketer helps you convert website visitors into customers with an online chatbot. The live chatbot can handle common questions that your shoppers may have, help them find what they’re looking for, and nudges them to complete their purchase. Ensure every customer receives special care on your online by with chatbots that 

• Engage with them as they visit your website with a “Welcome” message

• Resolve commonly asked questions and doubts 

• Pass the conversions to your team for more complex requests

• Remind inactive customers to complete their purchase before they abandon their carts

The best part? You don’t need a village of developers to configure chatbots on your website. While Growlytics meanwhile does not have an inbuilt chat tool, Freshmarketer empowers you can customize chatbots to behave the way you want with zero code! 

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Use email campaigns to engage with your customers and turn them into repeat customers. Freshmarketer enables you to create and automate welcome emails, cart abandonment reminders, and engage regularly using newsletters with ease using:

• Email templates: Send customized emails using 100+ email templates that you can build on top of. Freshmarketer’s drag and drop editor makes it easy to design beautiful emails in minutes and requires no technical experience to get started.
• Live metrics: A lot of your campaign’s success depends on whether the email is delivered, clicked, and opened. Get real-time metrics to assess your email’s performance and optimize your campaigns accordingly.
• Send time Optimization (STO): When you have customers spread across varying timezones, sending emails at the perfect time to boost engagement can be challenging. STO, powered by the AI-bot, Freddy, simplifies the process by identifying the right time to deliver emails to customers’ inboxes based on their past engagement data, industry, and location. This ensures that your email is delivered at a time your customer is most likely to open their inbox, thus boosting email open and engagement rates.

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When you’re sold on an idea, you can’t wait to see to experience all the product offerings first-hand. But most of the trial plans limit your access to features that matter to take your e-commerce store to greater heights. Well, not Freshmarketer. We’ve ensured that your test drive here should be as good as what you want to experience down the line. And after signing up, we keep a team of experts ready to help you onboard faster and extract maximum utility.

Get started for free: Experience Freshmarketer at its best during your free trial. Access the features that you’ll require to power up marketing for your e-commerce store.

Self-serve onboarding: Learn more about what’s in store for you with a complete self-serve onboarding that lets you explore features and experience their impact in real-time. You can integrate your online store with Freshmarketer within minutes. With Growlytics however, not only is the onboarding complicated, but you also have to go through multiple steps to integrate Shopify with it.