Bob Perkins is the Founder & Chairman of AA-ISP, an international association dedicated exclusively to advancing the profession of Inside Sales. A highly recognized Inside Sales innovator, Bob Perkins has 25 years of experience building and leading highly successful inside sales organizations. During his career, he has created unique Inside Sales systems and structures, including team selling models, compensation plans, rewards and recognition programs, performance management tools, and sales campaigns which have been adopted by some of the largest companies in the US.

In this interview, we talk to Bob about the evolution of Inside Sales and modern sales techniques. Here are some of the questions on which Bob was quizzed about:

• Evolution of Inside sales in recent years

• How things have changed today vis-a-vis decision making in the B2B space

• How modern sales professionals can meet the needs of their prospects and clients

• How technology can support this new era of digital selling

• Emerging trends in the sales profession