Brian Balfour is the founder of Reforge and the former VP of growth at HubSpot. Reforge offers selective growth-focused programs for experienced professionals in marketing, product, data, and engineering.

In this interview with Brian, we talk to him about:

• Defining the growth function at an organization

• The difference between marketing and growth

• What a growth team actually does

• Adopting a growth mindset

• How to hire for the growth function

• Where and how to find ideas for growth