A comprehensive guide to Instagram push notification
Most preferred by marketers to increase reach and boost engagement.
What are Instagram push notifications?
Instagram Push Notifications are messages that engage users and keep them updated. Instagram uses this notification feature to allow users to check their profiles, messages, reminders and alerts. Such notifications usually pop up on the screen even when the user is not using the application. Push notification gives gentle nudges and timely updates to keep users connected and updated with the latest messages.
However, users can change the settings and get notifications based on personal preferences. Instagram offers easy customization options for push notifications and gives users a better platform experience. With such features, users can easily manage the push notification settings on Android and iOS phones.
Different types of Instagram push notifications
In 2024, Instagram will continue to grow and build social media strategies to reach its target audience and tailor their user experience. Various types of Instagram push notifications are used to get high traffic and expand the content's reach to wider audiences.
Here are some types of push notifications that Instagram uses to help users track updates:
Posts and stories
Likes and comments
Direct messages
Live and IGTV new videos
Followings and followers
New friends' suggestions
Mentions on posts
Tags on the posts or stories
Collaboration notifications
How notifications work on Instagram
As per the Instagram support page, users are automatically updated with push notifications if any activity involves users. The notification section of Instagram allows users to turn the alerts on/off easily. The notifications are sent to the users when accounts have any of the following activities:
Likes and comments
New follow requests
Mentions and tags
Any direct messages
Collaboration request
Live or IGTV videos are uploaded
How to get notifications from Instagram
The Instagram support page provides a detailed description of how to get notifications. Usually, notifications are sent by Instagram automatically. But if users want to customize the options of getting notifications, they can do so by turning it on or off. Users are allowed to get notifications for alerts as per their preferences.
How to check Instagram notifications
Instagram always sends push notifications to the users whenever there is any activity happening involving the user. Instagram Push Notification can be found at the top or when it pops up. Furthermore, users can check notifications like mentions, tags, likes, comments, or suggestions from the notification section (The heart symbol).
How to turn on/off Instagram push notifications on iOS
When users turn on notifications for all, they get all types of notifications, even when someone shares a post. And if a user turns off the notification for someone, they don't get any updates on their posts or stories. Here are the steps that users must follow to turn Instagram Push Notification on or off:
Open the Instagram app on your iPhone and tap on the profile picture at the bottom of the bar.
Go to the settings and privacy.
Under "How you use Instagram," tap on Notifications.
Under Push Notification, various notification options will be given. Click on any notification option for which you don't want to allow notifications.
Now, click the "Off" option to mute notifications. You can choose options like "From profiles I follow" or "From everyone."
How to turn on/off Instagram push notifications on Android
One can choose to get push notifications of Instagram updates. If the user turns off the notification, they don't get notifications for any updates. If they turn on the notifications, they can customize or choose the accounts for which they want to receive notifications.
Thus, to turn on or off Instagram Push Notification on Android phones, users need to follow the following steps:
Go to your Instagram account and click on your profile picture.
Click three lines at the top bar.
Go to the settings and privacy.
Below "How to use Instagram," click on notifications.
select any notification you want to customize or turn on/off.
Turn off notifications that you want to mute. You can choose "From profiles I follow" or "From everyone."
How to mute notifications of an Instagram user's updates
To mute notifications of any specific Instagram user, you need to go through the following steps:
Click on your profile picture at the bottom of the bar.
Select the "Following" tab, appearing on the top right section of the screen.
Find the ID of the user for whom you want to mute notifications. Next to their account, click on the three dots icon.
Now, click on the Manage Notification option.
Options like Posts, Stories, Reels, and Goes Live will be displayed. Turn on any of those options according to your preferences.
Use Instagram's post notification to feature your brand
Instagram's post notification feature increases visibility and improves brand awareness. You must have a professional account on Instagram to get started. Here are some effective ways to use Instagram's post notification feature for Free to improve your brand visibility:
Being a creator of a post, remember to add a reminder of your upcoming event.
Whenever there is any new launch, performance, premiers, or other events, set a reminder on your posts at least 1 hour or 3 months before.
You can also add reminders to the branded content posts or posts with product tags.
Furthermore, you can set the event's time for different time zones. This feature enables you to set time according to your local time, but people of varying time zones can also see your event at that time according to their time zone. For example, if your event time is 8 p.m. EST in New York City, people of Los Angeles can see your event at 5 p.m. PST.
Your followers can click on the bell icon on the post to opt for getting reminders on the event date and time.
To set post reminders, follow the steps:
Create a post.
Under the new post section, tap Add Reminder.
Add the time and date of your event.
Finalize your post and then share.
How to set up Instagram push notification sounds on Android & ios
On Android devices, you can easily set up Instagram Push Notification sounds for different purposes, like pop sounds for comments and bell sound for direct messages. However, this feature may not be available on Apple phones.
To set up different sounds, you can use the Instagram app. With the Instagram application, you can easily set different sounds whether your device is iOS or Android. Follow the below steps to set notification sounds:
Go to your Instagram profile and open settings.
Click on Notifications and scroll down to Additional Options in System Settings.
Now, tap Notification Categories, and from here, choose the notification category for which you want to set different sounds.
Tap on Sounds or Ringtones, and select your desired notification sound.
Why your Instagram notifications aren't working: Common reasons
If your Instagram Push Notification is not working, it may be because of any change in the settings, app, or device. Here are some reasons why your Instagram notifications are not working:
Check your push notification settings
Go to the Instagram app and check if the notifications are turned off. If it is off, turn it on to enable receiving updates. Furthermore, check the phone's settings and check if Instagram app notifications are blocked.
Technical glitches
Due to technical glitches or network issues, notifications may have stopped working. Restart your device and connect it to a more stable and secure network to solve this issue.
Corrupted cache
Instagram apps may stop sending notifications due to the accumulation of a corrupted cache. Clear your device cache and your Instagram cache to eliminate all unnecessary files.
Version or update issue
If none of the solutions work, check if your application or device has any new updates. Update the app or device with a new version to eliminate errors. However, you can also reinstall the app and then log in to give it a fresh start.
How does Freshworks Customer Service Suite integrate with Instagram
Why your Instagram notifications won't disappear
The notifications won't disappear from your profile even if you check all your Instagram direct messages (DMs), likes, comments, and tags. This may happen for the following reasons:
Unread notifications
You may have missed reading any DM or notification. Check all the DMs and alerts to clear all the unread notifications.
App glitch
Sometimes, Instagram apps experience interruptions or may start functioning abruptly due to high traffic. Thus, try reopening the app if the problem persists.
Poor connection
Due to an unstable internet connection, the delivery of notifications may be affected. Therefore, try using the app in a stable and robust connection.
Check notification settings
If your Instagram notifications are not disappearing, you can turn off or disable the notification settings from the Instagram app. You can also turn on the notification setting to see if the notifications disappear.
Improve customer engagement with Instagram integration
Freshworks offers integration with Instagram to businesses. It helps businesses to engage with their customers by sending and receiving direct messages and the latest updates. With Freshworks Customer Service Suite, businesses can respond to story replies, comments, and DMs. Get Instagram integration with Freshworks for your business with No Credit Card Required.
Here are the benefits businesses can get from Freshworks Customer Service Suite Instagram integration:
Hassle-free setup experience.
Highly responsive to customers' queries and support.
Improves productivity and performance with better management of customers.
Deployment of bots and automatic reply systems can increase the efficiency of a brand.
FAQ
What is an Instagram push notification?
Instagram Push Notification is a real-time update, automatically sent to the users to keep them updated. It can be related to likes, comments, Direct Messages, Goes Live, tags, New Friend Suggestions, or mentions. Users can easily change the notification settings based on their personal preferences.
How do you turn push notifications on or off on Instagram?
Users can customize Instagram Push Notifications according to their choice of receiving notifications. When the notification option is turned on, you will be receiving notifications. If turned off, you won't get any messages. To turn off notifications for specific people, you need to turn off the notifications feature individually.
To turn on/off the Instagram push notification feature on Instagram, follow the below-mentioned steps:
Go to your profile.
Click on three horizontal lines and then go to settings and privacy.
Under How To Use Instagram, click on Notifications.
Now, select the notification category you want to turn on or off.
How do notifications work on Instagram?
Instagram automatically sends updates to the user. An AI system is integrated on Instagram that finds the posts or stories that involve the user and notifies them with the push notifications. Notifications work on a prediction basis, where they predict the interests and patterns of users' preferences. Furthermore, push notifications are sent to the users whenever there are any likes, comments, mentions, tags, DMs, or new followers.
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