What does ‘frictionless’ customer service mean? What does it take to deliver ‘connected’ customer experiences?

In a paradigm that places customer experiences at the forefront of business decisions, making the distinction between good and great customer support could prove to a game-changer.  A frictionless journey for your customers across touchpoints can be a powerful differentiator for your brand. Connected experiences need to stem from the inside out. The right processes and engagement tools can empower your internal teams to guide your customers from initiation to resolution without any roadblocks.  

How did Practo - India’s definitive healthcare website and application - achieve this? How does it effectively manage to serve as a bridge between physicians, healthcare professionals and patients? How do partners like C-Zentrix help pave the way for this mandate?

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